Moxy case study

Illustrated blackboard walls and orange bar seating at Moxy.
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Blackboards

Custom Boards

Illustrations

Custom boards
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The Moxy brand, with over 160 hotels across Europe, Asia, Australia, and Central America, is known for its vibrant and youthful energy.

In 2022, we had the pleasure of working at their hotel in Amsterdam, Netherlands, and have since completed extensive work at Moxy & Residence Inn Slough, transforming their meeting rooms, bars, and staff areas.

When Moxy first approached us, they had just completed the construction of their hotel in Slough and needed a significant amount of hand-painted work done within a tight four-week deadline before the grand opening. We were tasked with bringing life to blank walls in their staff areas, bar, and meeting rooms, and we completed the project in time for the hotel’s debut.

Given creative freedom, we crafted murals that incorporated elements from the local area, ensuring the artwork resonated with the hotel’s surroundings. The success of this project led to recommendations for additional work, including murals at Moxy Amsterdam and other hotels such as Staybridge Suites Vauxhall and Holiday Inn Bridgwater.

Our work at Moxy extended beyond murals, leading to collaborations on blackboards, design and A-boards. The vibrant designs brought personality to staff areas, fostering interaction and engagement. In back-of-house areas, our work aimed to boost staff well-being, making their workspace more inspiring and enjoyable.

Illustrated blackboard walls beside a long meeting table and orange chairs at Moxy.
A Moxy blackboard mural with local place names and illustrated maps.
I Like the Way You Work It lettering painted across a blackboard wall at Moxy.
An artist drawing large white script lettering on a black wall with a paint marker.
A blackboard botanical mural with Hustle That Brain Muscle lettering above a sofa.
Illustrated blackboard drinks menus above a long hotel bar.
A hand-painted Heart and Headquarters mural with a red heart and illustrated brain.
A doorway surrounded by playful hand-painted lettering and colourful illustrations.
A staff corridor decorated with framed notices and hand-painted wall illustrations.
A colourful illustrated corridor mural with hand-painted lettering and animal drawings.

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